Tuesday, 24 July 2012

Chanel Pop Up Store

Chanel opened its first pop up store in London's Covent Garden's Piazza today. The outside looks classy and may i say understated until you see the large interlocking pinks C's! The fashion elite attended its opening last night and where even chauffeured by Chanel Taxi's!





Inside the store, which is open until 27th December, hosts a place solely devoted to Chanel fragrance and make-up. Inside the store there is plenty to do and see! Here is a quick guide what is going on:

1) Mime artists - These are situated outside in keeping with Covent Garden's theatre nature. The artists will be wearing Chanel jewellery and will direct you to the store.

2) Make up - The new make up lines will be launched which include its Autumn Collection, The  Rouge Allure Collection and Make up inspired by its recent Cruise collection.

3) Facials - Underneath the store situated in the basement will host an area for VIPs to have facials. Here is picture of the basement!

4) Treasure Hunt - This is still secret but there is a treasure hunt inside the store which will be inspired by its icons!

5) Consultations - Now its getting colder (well not today!) it is offering Winter Skin consultations.

6) Backstage Event - They are recreating what it feels like to be backstage at a Chanel Show with live models and make up sessions.

7) Flowers - Using the same wheelbarrows they used for their Camellia workshops they are selling flowers instore. These will be flowers which are in their famous scents such as jasmine, may rose, orchids and lavender.

8) Illustrated sessions - This is a chance to be drawn by a leading illustrator from Chanel and its even coloured with the new make up range!

If your heading to London soon I would make it a must to stop by. Or even stay the whole day with the looks of whats on offer!

Basement Preview

Make Up Collections display





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