Victoria's Secret!

A week later than planned but I have finally got the chance to post about the new Victoria's Secret store with you. From my previous post you an see I visited London and on the top of my to do list was to go see the highly anticipated London Victoria's Secret flagship.

 

After getting there before it opened it gave us a chance to take some pictures of the windows which were full of the catwalk outfits from last years Victoria's Secret Fashion Show. I love this piece that Miranda Kerr got to wear although I would of hated that weight on my back!

 

 

 

So as soon as we walk in we were greeted my a woman giving out these free wristbands with their new fragrance sprayed on them. I would love to know how much this is going to cost to give each customer one of those!

 

 

 

This is the stairwell which is adorned in mirrors and plasma screens streaming fashion show footage.

 

 Onto the interior which was laid out to perfection. Compared to the Victoria's Secret in New York this beat it hands down. Although New York had a sale on at the time it did not scream 'luxurious' like this did!

 

 

 

Also inside where various outfits from the show which just shows you how much detail and time goes into making each individual piece.

 

Finally the Pink Store shop window! Love the VM and of course the giant dogs!

Harvey Nichols Window Displays

Every time I go to London I always have to stop and admire the extravagant window displays. There is lots of competition but I think Harvey Nichols has to be the winner. (Harrods you’re not far behind!). These are pictures from their Jubilee windows in which they have made each window into an individual store incorporating 'Harvey Nichols'. Using their trademark of making it kitsch and surreal adds the sense of fun and really makes the street come alive.  Personally, I think this is great concept which has never been done before. Although, the fish shop is a little disturbing it is clearly doing its job as everyone stops and stares.

Alexander McQueen Flagship Store

Alexander McQueen opened its first Miami Flagship store last week. It’s inspired by flora and fauna along with Francis Bacon's paintings of popes. It is all about exaggeration by covering the walls in silk and linen. Sarah Burton says "It's important to us that everything in the store feels very precious."

I think this store concept is very imaginative and definitely plays with the vision of surrealism. Everything has a detail to it but it also has a clean cut approach. Let’s hope they roll this design concept to the UK!